Importance of Design for any website

When it is about highlighting your business and website presence online, there are some things that you should put into consideration. Now the question is, does an online presence mean online marketing and content? Basically, the action of building up your online presence does not limit to just developing a basic website for your company and business.
Not all, but most websites have become successful by putting efforts into online marketing by integrating with the accurate SEO tactics and frequently nourishing it with the exact fundamentals. It may not help you with immediate positive results, but with time, it will definitely improve.

The Importance of Website Design

Several factors produce a booming online existence. There are some ways to look at the entire standing of your website as well. But before moving forward for any final verdict, let’s first of all concentrate on one of the most basic factors that help to make up your online identity, i.e. your website design. Now the question is how important it is?

The presence of website or removal of its online presence is completely dependent upon the design of your website. It actually shows that your target audience views your company or business in which manner and potentially become your customers. A website under development with an inspiring user connection will result in a higher conversion rate that leads to better revenue and business.

The Impact of Design

It is really very surprising to know that there are a lot of Websites which have not made a presence in the real online world when measured regarding modern-day design. Use upon marketing has been found to be noticeably unequal and coupled with this there has been efforts to over optimize. Its basic need hour is to develop a good relationship with a responsive web design company which is joined with advanced usability. The base of success lies in creating a fine balance between a modern and simple website design, which would be informative and engaging for the user, and finally matches with the SEO requirements.

Website Designer faces a very serious challenge which is the management of the CSS elements, visual representation, and HTML. The traditional designer with SEO person will have a different view for the look of a website or with marketer will have a different view. One will search for presenting attractiveness in the design of website whereas the other will search for usability, readability, and crawl-ability. The rise of up to date techniques of design like e-commerce Web Development Company, planned for two-dimensional displays, together with additional types of design established by Mac or Apple, and has been searching to replace all new designs.

When you go for designing the website, you should know that what are the requirements of your website and is your website going according to it? It is effortless to have navigation in the website design services; it is creative and modern. Also, make sure that the design and the content complement and matches each other. The functions of images, text, and copy should be used sensibly together with content so that you can build rich website pages.

Usability Website Design

The objective of a marketer is to handle and boost the incoming traffic. This is only possible with an SEO friendly website design and development. Though, the approach for the Website Design and the SEO can be properly mixed with a very important movement which is also called usability. The result of usability will be known while the users, in reality, visit the Website.

In the past, the usability of a website design was used to take a backseat together with design, SEO, and content. The user interaction was the main reason for choosing the usability together with technical, QA testing, and accessibility. There was a frictional connection with the transformation oriented design for the promoters. However, the idea has changed considerably in the current circumstances. The modern designs have been focusing on SEO orientation and usability in Website Design. The success ratio of these sites has been found to be greatly improved as compared to the predictable design models and the designer all the time tries to incorporate the feature in the Website Design on a precedence basis in the current scenario.

8 Great Tips to Reduce the Bounce Rate of your eCommerce Stor

What Is Bounce Rate?

When a client visits on any page of your site and leaves without looking at different pages on a similar website, then it is known as a bounce rate. Your bounce rate is the level of all clients who visit and exit from the same website, without clicking on any page of your website. High bounce could signify that you don’t have an alluring, efficient landing page. Give us a chance to adapt to the following eight tips which are helpful to reduce the bounce rate:


1.     Speed up your Website

40% of individuals desert a site. It takes more than 4 seconds to load. You need to stop the loading times with great maintenance of your site. With the help of the Pingdom tool will test your website, and you can also measure the speed of your site. It is a great tool to check the speed of your website in Google Page Insights. Put your URL into the device, and its application will get your outcomes as mobile and desktop users with a score out of 100.


2.     A/B Testing

Go for A/B testing with the help of analytic software, providing statistics and bounce rate about the connections of users on your site. The executing a/b testing can additionally solve the issues occurring on your website. Testing two pages against one another will give the best work of the side. A/B split testing is running at least two comparisons or campaigns where distinctive changes are helpful for the optimization of results.


3.     Subject-specific Landing Pages:

Google recommends if your site does not demonstrate a specific landing page, you may lose users from searching your website. If you need to dispose of these things, isolate it and go to the specific landing page. For example, if you offer shoes and bags, make a particular landing page for every one of them. Testing tools like Visual Website Optimizer, Unbounce, and Optimizely give you solid testing platform. They are profiting and valuable.


4.     Avoid Pop-Ups:

When visitors visit your website and found irrelevant ads popping up on the website it will irritate them. It will force them to leave your website immediately and will conceivably boost the bounce rate. Pointless advertisements or autoplay recordings uses an ungraceful language in their promotions. It forces the users to quit the site immediately. So these things will increase your bounce rate.

5.     Compelling CTA:

To get the instant reaction from the users is called a call to action (CTA). In the term of a site, CTA is gained through buttons or banners. It prompts visitors to gain profit through the conversion funnel. ‘Checkout now’ or ‘Add to cart’ is an example from an eCommerce website.


6.     Highlight the Free Shipping Information:

If you negotiate the free shipping properly, the clients will welcome it in every manner. Take the free shipping in your general pricing methodology properly so that it can manage the delivery.

Before to beginning this offer, go beyond the following:

  • Notice the order limits when it fluctuates.
  • Start off raising the base order price.
  • In the end, have a test between paid and free delivering to observe the rate of changes.


7.     Rethink your Keywords:

Keep in mind that if you love to keep up the bounce rate, the keywords ought to be relevant and clear to what users are looking for on search engine or your website. Else, they will return to another site.

8.     Implement Live Chat:

Performing Live Chat helps bring down the bounce rate and furthermore higher the conversion rate. As indicated by a Customer Service Benchmark by e-Digital Research, Live Chat fulfills the clients more than telephone, social media, email and other modes.


For an eCommerce site, a high bounce rate is a noteworthy signal. If you have better arranging, testing, as well as a little test will assist you to bring back your customers on your site.

All You Need to Know About the Google Fred Update

On March 7, 2017, search engine optimization professionals, site owners and webmasters started to panic. A few websites had seen an enormous fall in traffic within a night. Distracted SEOs attempted to soothe their customers, some of whom had seen a fall in traffic of up to 90%.
The Google Fred Update, which we saw taking off on 8th March, has been creating loads of inquiries from the SEO community. Starting with one day then onto the next, numerous sites saw positioning traffic losses and ranking fluctuations.

What Is Google Fred?
It is an algorithm update whose objective is to target the black-hat strategies used for forceful monetization. This incorporates a low-value content, overload on ads and little-included client benefits. This does not mean all websites hit by the Google Fred update are sample sites made for promotion income; however, the main sites influenced were content-based websites that have a lot of advertisements and looks like they are made to generate income over taking care of a client’s concern.
What was the aim of Fred Update of Google?

Obviously, Google is silent to uncover the reason behind the Google Fred update, similarly as it has been with past real updates, for example, the Hummingbird update that was conveyed in September 2015. Numerous SEOs accept, in any case, that the essential factor behind Fred was quality – particularly, how forceful adaptation strategies used by a few sites were, in Google’s view, contrarily affecting the experience of its clients.


The commonly affected websites had one of the following:

  • An extremely large presence of ads
  • Thin content
  • Deceptive Ads
  • Content has affiliate links or ads spread throughout, and the superiority of content is extremely below industry-specific sites
  • Aggressive affiliate setups
  • UX barriers
  • Content on all kinds of subjects created for traffic purposes
  • Aggressive monetization
  • Mobile problems


Google Fred Recovery

The Google Fred update is centered on restricted black-hat SEO strategies for forceful ranking, so the greatest fix is to increase the quality of your content and proportional down your ads.


What Are the preeminent Google Fred Update SEO strategies?

In case you’re searching for Fred update SEO strategies, we prescribe you remember the Google Quality Rating Guidelines and make sure each bit of content on your site is agreeable with the accepted procedures. Following are the elements Google considers mainly with regards to quality:

  • Clear sign about to which the website belongs
  • A clear sign of what the website is about
  • An updated and well-maintained website, which implies it loads quickly, mistakes error-free and has some technical errors
  • Excellent site reputation
  • Content that requires at least one of the following:effort, time, talent/skill and expertise


For a complete Google Fred improvement, we recommend:

  • Scaling back the number of advertisements on your site
  • Evaluate the Google Search Quality Rater Guidelines and go behind them as much as you can
  • Review the location of ads on your website.
  • Analyze the client experience of your website, and make a program to do this periodically. Continue raising the quality of your content
  • Review the content to make sure it fulfills a requirement, and that aim for existing is summarized as tags and metadata


The main thing you can do is to check through your website manually. Is it easy to use? Is it true that you are welcomed by ads wherever you go? Is your content extremely thin or scraped? If it’s not something you would appreciate seeing on different sites, you have to take it off of yours.


Ideally, your site or those of your customers weren’t too critically exaggerated by Fred. If they were, you’ve without doubt effectively made some move to amend matters. If not, it’s fundamental to recall that untrustworthy SEO strategy that may have worked in the past aren’t probably going to work in the future.

Brand Propulsion with digital advertising


In the world of brand understanding, the innovation that encourages us to propel our stories is advancing dangerously fast. It looks like each week we hear anything about the latest application or device that guarantees to modify the brand and open new ways to commitment. For advertisers, it’s a superb time to be online.


Any brand or business requires promotion for its development. Advancement includes conveying the presence of your brand to the most extreme amount of individuals and additionally to convince them to purchase your items and administrations. TV, Radio and Newsprint notices, Fliers, Hoardings, Direct Marketing, and Leaflets are a portion of the customary techniques for business advancement.


In the new thousand years, the web is the most ground-breaking medium for business advancement as billions of individuals approach it and they are the potential gatherings of people to get interchanges in regards to your items and administrations.


In this blog, we will see the different ideas and instruments in Digital Marketing and how Digital Marketing helps business. We will likewise give the means in actualizing a Digital Marketing venture. Advanced Marketing is a quickly developing and changing field with an enormous extension for advancement. There are no set standards of Digital Marketing like different parts of learning. We give fundamental ideas and devices in Digital Marketing. After which you need to actualize the equivalent. At that point, Digital Marketing can be sent by ‘doing’ and ‘attempting’ the ideas and instruments.


What is Digital Marketing?

Before we discuss how digital marketing functions, allows first answer the inquiry – what is advanced showcasing? Advanced showcasing is a method to advance items and brands on the web and through other digital marketing channels. Most businesses have a particular crowd they are attempting to reach, as well as advanced showcasing propose to enable organizations to achieve these objective shoppers through the web and other computerized roads.


There are various distinctive advanced innovations that advertisers and organizations use to get their showcasing message to their planned interest group. Although their site, an organization may likewise utilize show advertisements and PPC, email promoting, online networking, versatile innovation like cell phones, and different mediums to draw in and connect with their desired buyers.


Innovation gives an ideal chance to tweak our contributions, improve the manner in which we serve our customers and find better approaches to sustain the connections among groups of onlookers and brands. It additionally furnishes us with unimaginable apparatuses to recount more extravagant stories and manufacture more awesome universes. Shockingly, excessively few of us are exploiting its enormous potential.


In Asia, advertisers are moving substantially faster to grasp innovation than their Western partners. As per our ongoing investigation on brand understanding, the innovation hole among East and West is entirely wide. By and large, organizations situated in Asia are three times more probable than their North American or Western European partners to utilize virtual reality, intelligent touch screens or gamification to drive mark understanding.


With digital marketing technology, there’s additionally an extraordinary chance to offer capacities that are more sudden and fun. For instance, we as of late banded together with Marketo and Amazon to make a one of a kind, AI chatbot encounter for participants at the Marketing Nation Summit in San Francisco. Working with their improvement groups, we made an Alexa-driven chatbot with its very own particular identity.


The objective of digital marketing is to draw in, connect with, and convert your leads. A considerable lot of the strategies that you will use to do this will at last lead your objective clients back to your site to get more data or make a buy. So we wish you all the best in your brand propulsion with Digital Marketing journey.

A Guide to Usability Testing for Websites


There are a lot of things to think about when you are going to build a new website. A website with attractive look always forces users to have a look at it. You should have to add all the information that you want to share with our clients or readers, and for a reason, they are on your website. One of the main phases which you should consider while building a website is usability testing. Internet users are familiar to know that how to operate a website quickly. Many of them are skilled enough, and they will quickly figure out that the website is not usable.


What is Usability?

Usability is the term dedicated to knowing how to use an object easily. The object may be anything, like a software application, machine, process, tool, website or book. It can be anything, which is usable for anyone so that they can interact with it. Usability is consists of efficiency, learnability, satisfaction, memorability and errors.


Learnability belongs to the easiness for a new user to carry out tasks during the very first time when they visit your site. Memorability belongs to the term that how easily someone comes back to your website to use it again. Efficiency is the term used to know how easily users can finish their tasks on your website once they are well-known about its working. Satisfaction is determined to know if users enjoy the working and structure of your website. Whereas, errors term is used to know the mistakes made by the users while using your website, which of them are the repeated errors.


What is Usability Testing?

Usability Testing is a method used to calculate a website by testing is on visitors. The majority of people who conduct a usability test with awareness build a scenario in which a person execute some tasks which are required to perform by someone when they are going to use the website for the first time. Looking at someone while they perform the general tasks on a site is the best way to check whether the website is in working condition as you can immediately see whether they can carry out the tasks easily and is there any difficulties they face while using it.

Following are the three main sorts of usability testing:

  • Explorative:It is used at the beginning of product development to review the usability and effectiveness of a preface prototype or design, as well as conceptual understanding and thought processes of the user.
  • Assessment:It is used in the middle of product development or as a general usability examination for technology evaluation. It estimates the real-time tests of the technology to find out the overall usability, satisfaction, and
  • Comparative:It is used to compare two or more technology designs or products and differentiate the weaknesses and strengths of them.Importance of Website Usability

The main reason for the importance of website usability is because there are a lot of similar websites so if the users don’t find anything usable on the first website they will move to the next one. No doubt, you can have a beautiful website, but it is not worth for users if they are not able to know that how to access your site.

A user of a website of a company will make a wrong decision about that company with the way they distinguish its web site. So, websites with usable information became successful to increase user satisfaction but websites which breaks usability conventions puzzle their users and in the result, they get loss of profits from the companies which are linked with those users.

Once you receive the outcome of your website through usability tests, you should move forward to gather the information and check that if there is any common issue faced by the testers. Note if there is any feedback you got from by the testers. Make the possible changes you should apply to improve the website’s usability as soon as possible. After implementing any changes, make sure they are working accordingly. This not only makes sure that the modifications you made were proper but will also help you to find out new usability issues.

Importance of Web Development Company in Kolkata for Businesses

Do you know why website development companies so much popular nowadays? As business houses and also some eminent individuals are developing sites and struggling to introduce them and their services through their sites. Thus the importance of this service is expanding surprisingly. Sites are excessively very important as everyone is aware of the significance of this. The more well known the web would be, the sites would turn out to be so much prominent. In any case, not every one of the sites is excessively famous similarly. According to the search engine, some get more visitors as compared to others.

Creating a site isn’t a perfect dream that the general population, who want to have site however they expect more than that. To make the site more obvious in the search engine and also more alluring in the plan, they attempt to take proficient help. When you would begin a business and be covetous to investigate your business on the web, you would require having a site. This is a time when you would feel the significance of web-based advertising and the site too. The general population the individuals who have thoughts identified with the hugeness of a site and think about the internet advertising legitimately, would no uncertainty, attempt to accomplish the benefits of the equivalent, yet, it turns into an intense thing to conceptualise the significance of web-based showcasing the individuals who don’t have an unmistakable idea on this issue.

Not just selling products online or to help users with services the sites play an essential job yet the website has an important role when you need to buy a few items from the discount or reach the manufacturing organisations of those items. Reaching diverse organizations with their sites is the most reasonable extension for the huge majority of the general population in present occasions. In this way, regardless of whether you need to set up your business or need to contact a business office, in both the cases you can locate the huge job of the sites. As the web isn’t just achievable by working PCs in present occasions yet one can get to the web throughout their PCs or cell phones, in this way, the online promoting is ending up more prominent.

Brand Identity:

The most vital thing is the logo that assumes a noteworthy job in stamping. All the well-known brands were associated with their logos. For instance – when we hear the name Dominoes, the main thing that assaults our psyches is its logo. So, we can

say websites work as your brand manager to attract more peoples. By contacting with cheap rate website Development Company in India, you can have a perfect website.

Professional Work:

Reproducing demonstrable skill in your work and appearance is essential. If you claim to intend to plan your company website at that point, there will be a lot of specialized mistakes. Website development requires specialized techniques and knowledge. If you want to amaze your customers, then you should contract Best Website Development Company in Kolkata for your website development.

Attract users with Website:
It is imperative to utilize great pictures, recordings and designs to pull in the clients in the very first visit on your website. These will help to attract more customers. Great website design with amazing content will never let them ever tired. In any case, as specified prior, it is anything but difficult to envision and recall. Along these lines, you should utilize video with written content, so it is attractive to the eyes of customers.

Value of Money:
The money you have spent on website development is a lifelong investment. The way to the achievement of any business is the market you have acknowledged. Moreover, if you select a moderate website development organization, you will be most likely to get successful outcomes. In this way, there is no risk in investing money in Web Development Company in India because it will help you with positive benefits. Go and look at the list of E-Commerce Website Company in Kolkata.
So these were the reason which makes the presence of Web Development Company in Kolkata for business. Go for the best company which can help you to grow your business and online presence effectively.

Why invest in SEO to direct more potential customers to your site

Do you have an amazing product that deserves to be seen? Do you have a top-notch website, but can’t seem to get enough visitors? If so, then the solution to your problem can be SEO. SEO allows you to make your webpage more search engine friendly. You can optimize it to make it more easily visible on the search engines and makes it more relevant to the subject. In this way the page becomes more accessible to the potential customers, and also the general public. Being the best SEO team in Kolkata, you can rely on us to be able to make your web page appear on the top of the Google search.

Instead of investing in hoarding or a billboard which has a limited audience among the locals and passersby who may or may not be your target audience, it is possible for you to reach hundreds of thousands of interested people on the internet. However as there is huge competition among web pages for visibility, it is essential to optimize them. We at UNA Web Tech, are committed to solving all your problems regarding digital marketing. SEO is a time-consuming process, however, by committing enough time the results will be visible, and is guaranteed to enhance traffic to your site.

Competitive analysis, a key to better visibility:

The steps we follow for keeping you ahead of your competitors in terms of getting more eyeballs online are: –

  • We find the strongest of your contenders in your specific domain, region, area of expertise etc. as a first step.
  • The next step in this process is that of keyword analysis and using those relevant keywords in all your content. This way you are able to have a statistical edge over your contenders in the process of execution of the search engines’ algorithmic search functions.
  • For sales drives and publicity campaigns we do a comprehensive audit of the website’s codes and content.

Technical support:

We will provide support in terms of improving the technical aspects of the website. This includes choosing the right URL, as well as delving into the different functions within the website which are essential for enhancing the experience of the visitors on the website. This will increase the return rate of visitors to the site.

Quality of Web content:

We have also acquired expertise in providing the best web content when required. The kind of content we provide are those which are able to not only blend keywords and phrases properly but also make the content engaging and worthwhile for the visitors. The content is not unique but also is guaranteed to get more response from visitors. Being SEO optimized such content will make your web page acquire a greater SERP ranking.

Citation assist:

We are also involved in providing you with the best citations. We locate the most relevant citations for your web page. We locate the present citations in the various digital directories. We then audit the existing directories. We even deal with your Google my Business profile, we help you in creating an authoritative profile in terms of providing accurate working hours, location etc. to establish the legitimacy of your business which is essential for attracting the customers to the next step, i.e. your website.

SEO link building:

All the links in or to your website are made highly relevant, so as to make the search engine algorithm evaluate the quality of the links highly, and therefore, get your website a higher spot on the list, with better visibility.

Marketing campaign via social media:

We will help you to effectively use social media for generating more business for your company. We will help you create a business profile for your company on social media sites like Facebook or Instagram.

Status Assessment for your SEO campaign:

We recognize the need for your company to track all the achievements of the company and its marketing strategies. It is for this reason that we always try to keep our customers updated on the status of the SEO campaigns, which they have invested in. This not only helps us to deliver better services but also helps you to manage various aspects of your business better.

Thus, by working with us, you get an opportunity to increase the reach of your company like never before.

Magento Web Development company in Kolkata

Trying to set up a new ecommerce store with good layout? When we think of ecommerce development, Magento is the first name that comes to our mind. As one of the best ecommerce frameworks, Magento is easily customizable and highly versatile. However, to get the optimized result from Magento platform, you may hire our developers. To create a new ecommerce portal and to scale up your Magento e-store, our professionals give you the best solutions.
We have gained a status as the skilled Magento web developers, and we stay updated with the latest features and version of this platform. One out of four ecommerce stores are developed on this framework.
Custom Magento development is helpful to you in various ways-
 Magento architecture for the easy integration and migration
 Safe payment gateways
 Open Source
 Display product categories
 Tools for marketing
 Analytics to have a track of your store’s visitors
 Integrate more than one language
For the successful Magento web development, our team has knowledge on JavaScript, PHP and other programming technologies. Thus, there is no chance of having any technical error in creating your website.
Comprehensive solutions for Magento website development Magento extension- We tailor it for you
We have the skills of transforming your simple e-commerce site into a feature-rich shopping portal. With the custom Magento extension development, we offer you the best assistance. By using the right documented codes, we develop these extensions for you.
Our extensions are intended for all Magento versions. Our codes do not have any error, and we always stick to the best standards of Magento.
Upgrading your site to latest Magento version Magento 2 is now the target of most of the online merchants. Thus, it is the right time to upgrade
your portal to this new edition. We help you to migrate the customized extensions and themes to the new Magento version. At the time of this migration, there is no risk to lose the customer data and orders. Thus, hire our Magento professionals and get this advantage from them.
Developing the responsive theme for your Magento store
The right theme plays an important role in the success of Magento store owners. We help you in choosing the best theme for your Magento-based ecommerce shop. However, we are also able to create the customized theme on the basis of Magento standard. Our W3C validated themes have
the good potentials to make your store highly distinguished.
Integrate third party system- It’s easy for us Shipping and payment gateways are the common elements in every online store. Magento
presents you with these gateways. However, for the customized solution, we help you in integrated different gateways that fit your ecommerce business. We have also the skills of setting up e-wallets for your store. Moreover, we create shopping cart for any store to assist you with the smooth checkout process.
Our module development service is also beneficial to Magento store owners. We have
developed and deployed custom modules for our clients. Run your business in a better way by adding these modules. From admin module to shipping module, we have all the solutions for you. You will have higher revenues from your digital store.

Maintenance for your Magento store
Is your Magento store working slowly? Hire our professionals for analyzing the performance of your site. While you are losing visitors regularly, there is a chance of technical errors in the store structure. By assessing your store, we help you in getting a higher ranking in SERP result. A properly developed online portal gets loaded very fast.
With our skills, we try to find out the source of Magento website source. We not only review your website but also present you with the best tips on maintaining it. You will find an improved
online store.
Our maintenance solutions include-
 Magento store extensions analysis
 Speed test
 Assess the database query, API and theme
 Look for the files and images that are affecting the loading speed of the website.
We also back up your Magento store in various other ways-
 Add new features
 Recover your website from malware
 Install security update
 Alter the templates
 Deal with CMS pages
 Handle the server issues
Thus, hire Magento developers from our company and get the best ecommerce website
development solutions.

Responsive website- For an increasing usability of your business platform

Internet connectivity is now no more confined to the laptops and PCs. Then, why should you think that your customers would use only their PCs to shop for your products? Smartphone has become the best companion to most of the modern shoppers. However, the increasing use of these innovative electronic gadgets has affected the standard website layout. A website, designed for desktop users, may not work smoothly on mobiles. If you have a dream of optimizing your site for all devices, you can hire our responsive web developers.

Responsive design- Make our website interface easily reachable and viewable to all

Every Smartphone model and portable gadget may be of different sizes, and their screen resolutions have also lots of variations. It is really annoying to deal with the coding for each of those devices. That’s why we believe on the potential of responsive website. This website design is intended for adapting to any type of devices. Whether your customers are using a tab or small screen mobile, your website will be clearly viewable to them. Thus, hire our responsive web developers and designers to have the utmost solution. Make your website accessible to lots of potential customers.

When we create responsive website for you, all your visitors will be able to view at the contents easily. Web page layout, width, colors, graphics, designs and fonts- everything gets automatically adjustable to your website users’ device. Our mobile optimized website prevents you to keep away from any issue on resolution, image and scrolling.

Our technical knowledge on developing responsive site

We apply the best techniques for resizing the website content. There is no need to insert different codes for various types of interfaces.

We use JavaScript framework, HTML and CSS to develop the responsive platform for you. We create fluid design, which becomes adjusted to the size of any browser window.

Google offers the best position to the responsive website as this site is easily searchable. Thus, to make your site SEO friendly, it is better to rely on our responsive website development services. We develop a website that will surely draw attention in the digital marketplace.  We try to make sure that your website viewers are fully pleased in browsing every page. You will get the highest amount of traffic to your site.

Our responsive web developers help you in different ways

  • Create new websiteto make it responsive to every platform
  • Redesign your present site to optimize it for all the interfaces
  • Increase the accessibility to your site
  • Tailor the responsive web design on the basis of your target audience
  • Integrate location to your mobile friendly and viewer friendly website

Responsive design for all websites

We think that a website has to be optimized not just for mobile users. Thus, we have chosen responsive design for the distinguished result. Lots of clients have approached us to create the responsive corporate website. However, we also develop this design for-

  • Ecommerce stores
  • Social media
  • Blogging site
  • Brochure style website

To make sure that your website will fit the device of all users, we think of the design concept. Then, our programmers start the coding process, and develop your website to present a responsive design. We always try to check out whether your website is functioning smoothly. We test the performance and overall quality for your website. We create the responsive User Interface for your website. Whether it is a web app or website, we know the right techniques for developing a versatile and responsive design.

Why to choose responsive web developers?

  • Unsurpassed solutions-Our responsive web designers are able to adjust your business platform on the basis of your needs.
  • Proven methodologies-We make out the best methodology that is helpful to create the most effective website.
  • Market-oriented service-We focus on the present market and choose the best tools for developing a unique and attractive website.
  • High-performance website-We foster the new innovations in the present world. It is easy for us to apply the innovative techniques for developing any website.

Thus, hire our responsive website developers to have the best standard service from our team. The responsive layout will increase your ROI. We will develop an easily manageable website for you.

A 7-Step Digital Marketing Guide for Small Business

Online networking is a fundamental advertising channel for organizations everything being equal.

Audit Your Current Social Presence

Before you strategize about where you are going, investigate where you are. A couple of territories to think about when evaluating your business’ web-based social networking nearness are: Which systems are you right now dynamic on Are your systems streamlined (photograph and spread pictures, bio, URL, and so on.) Which systems are right now presenting to you the most esteem How do your profiles contrast with your rivals’ profiles? We offer a complete online nearness review that incorporates a profound examination of your internet based life, substance, SEO, and web structure with an introduction of key needs and suggested plan – Check out our Total Online Presence Audit.

Document Who Your Ideal Customer Is

You will need to get as explicit as conceivable with this part. For instance, in the event that you recognized your objective market as guardians, it would be alright. Be that as it may, on the off chance that you recognize your optimal client as a parent that lives in the United States, is somewhere in the range of 30 and 50 years old, wins over $70,000, basically utilizes Facebook and has an enthusiasm for open-air exercises you will have considerably more achievement. Indeed, even the best advertisers will come up short in the event that they are showcasing to the wrong group of spectators. Answer the accompanying inquiries to enable you to think of an exceptionally engaged purchaser persona:

Create A Social Media Mission Statement

Your online life statement of purpose will drive your future activities, so ensure you put some idea into it. This announcement will make it unmistakable precisely what you intend to utilize your internet based life nearness and ought to mirror your image character. Remember your optimal client when attempting to make this announcement. A precedent statement of purpose may be “to utilize online networking to teach present and potential clients about computerized advertising, with an emphasis via web-based networking media showcasing.” Once you have this announcement recorded, it will make it basic for you to choose what to share and make. On the off chance that it aligns with your statement of purpose, forget about it. Organizations that post haphazardly without a directing mission will come up short. Individuals pursue specialists, not generalists.

Identify Key Success Metrics

“On the off chance that you can’t quantify it, you can’t improve it.” – Lord Kelvin

By what method will you decide whether your web-based life advertising endeavors are effective? I am not simply looking at increasing more supporters, I am looking at profiting. All things considered, it is difficult to legitimize investing energy and cash on something that isn’t improving reality.

A couple of measurements to consider estimating are:

Unfortunately, numerous organizations bounce directly to this progression. Ideally, this post has clarified that there are a few imperative advances that you should take before you begin making and curating drawing in substance to share on your internet based life channels.

Invest In a Social Media Management Tool

“We live in times in which standard individuals can do astounding things utilizing the correct devices”

Most advertisers have a mystery, they influence devices to support their profitability. Alright, perhaps is anything but a mystery, yet without instruments, advertisers would confront steady burnout (many do even with apparatuses). With regards to web-based life, having an online life the board instrument enables you to scale your endeavors easily.

One of the fundamental advantages of an internet-based life the executive’s instrument is the capacity to calendar posts early. Keep in mind that substance logbook you made? Ensure your planned posts in your web-based life the executive’s instrument line up with your substance logbook.

Track, Analyze, Optimize

“On the off chance that you torment the information long enough, it will admit to anything.” – Ronald Coase

This might be the most significant advance with regards to prevailing via web-based networking media. Indeed, even the best internet based life advertisers depend on experimentation. It may appear to be fundamental, yet following your outcomes, breaking down the information and after that create changes to streamline them is significant.

We at UNA  WEBTECH a leading Digital Marketing company in Kolkata provides Digital Marketing services in kolkata and services throughout the world.

Also we have our Digital Marketing Training  institute in Kolkata  which offers profession and advanced Digital  Marketing course.